NEW ‘THE DRIVERS’ BAR’ LAUNCHES AT a day on the green CONCERTS AT MT DUNEED ESTATE, GEELONG
Geelong, VIC — A game-changer in concert culture is making its debut at this summer’s highly anticipated a day on the green outdoor concert series at Mt Duneed Estate. The Drivers’ Bar, proudly brought to you by Geelong based business, The Curious Cabinet, is set to provide a sophisticated alcohol-free solution for designated drivers and mindful drinkers alike.
Featuring a curated range of boutique alcohol-free beverages, The Drivers’ Bar redefines what it means to enjoy responsibly. Patrons can sip on award-winning sparkling Shrub spritzes, handcrafted mocktails, and other premium zero-alcohol drinks while relishing live performances from some of the biggest names in music—all without compromising their ability to drive home safely.
“We’re very proud to partner with The Curious Cabinet,” Roundhouse Entertainment Director Michael Newton said. “At a day on the green, we are committed to creating a safe and inclusive environment for all concertgoers, and The Drivers’ Bar aligns perfectly with that mission by offering exciting alcohol-free alternatives that don’t compromise on taste or experience. The Drivers’ Bar is going to be a great part of all our events at Mt Duneed this season.”
This initiative is made possible by The Curious Cabinet, Australia’s leading producer of award-winning Shrub Syrups. Known for their bold flavours and versatility, these old-world mixers are crafted with natural ingredients and designed to elevate non-alcoholic beverages to gourmet status. Some highlights on the menu will be frozen alcohol-free Margaritas, Sparkling Strawberry & Cucumber Cups, Sparkling Mandarin and Bitters and Dark Cherry and Rosemary Spritz.
Founder Pia Cook of The Curious Cabinet shared her excitement: “We’re thrilled to bring our products to such a prestigious event. It’s a joy to see more people embracing alcohol-free options, and The Drivers’ Bar is the perfect platform to celebrate how varied and delicious alcohol-free options can be. We love to remind people that alcohol-free drinks don’t have to be boring or always imitate alcohol. They can stand alone as their own delicious and sophisticated drinks.”
The introduction of The Drivers’ Bar will provide another tool to encourage patrons to be more mindful of their alcohol intake while still enjoying the festivities. With a vibrant and creative range of mocktail recipes, the bar promises to become a popular feature of the a day on the green experience.
Catch The Drivers’ Bar at all a day on the green concerts at Mt Duneed Estate this season and discover how staying alcohol-free can still be indulgent, responsible, and fun.
For more information about a day on the green and all upcoming shows at Mt Duneed Estate, visit adayonthegreen.com.au
a day on the green is Australia’s original and premier outdoor winery concert event. After more than 530 shows, entertaining over four million happy patrons, the a day on the green experience of good food, fine wine and great music in magnificent locations remains unrivalled. Run by specialist tour promoter and live entertainment company Roundhouse Entertainment, a day on the green launched in 2001. It has since gone on to host international superstars including Robbie Williams, Elton John, Fleetwood Mac, Rod Stewart, Leonard Cohen, Alicia Keys, Red Hot Chili Peppers, Florence & the Machine, The Chemical Brothers and pioneer homegrown line-ups with Kylie Minogue, Tina Arena, Crowded House, John Farnham, Jimmy Barnes, Cold Chisel, Missy Higgins, Paul Kelly, Hunters & Collectors, and hundreds more while promoting Australia’s up-and-coming talent. Roundhouse Entertainment is proudly part of the Mushroom Group.
THE CURIOUS CABINET
It all started when Pia was pregnant. It was the festive season, and she was sick of drinking soda water, or lemon, lime, and bitters, and missing out on festive cocktails!
She discovered the intriguing world of Shrub syrups through an article in a magazine, and decided to try making them herself. She was hooked. The traditional, colonial recipe combines the sweetness of fruit and sugar, and the tartness of apple cider vinegar. She found it irresistible.
A love affair began, and in 2019 The Curious Cabinet entered the world. Now, with 16 different products in our range, we’re thrilled to be stocked by over 250 boutique stores and venues nationally.
Sweet. Tart. Delicious. Shrubs are made using fruit, apple cider vinegar, and cane sugar. They are used to mix drinks, both with and without alcohol, and can also be used as an ingredient in cooking.
The word "shrub" is believed to have evolved from the Arabic word sharbah, which means "a drink". Shrubs originally became popular in colonial America and England during the 17th and 18th centuries.